Get hands-on with AI tools.Do you want to take your business strategy to the next level with the power of AI? Whether it's Marketing, Sales, HR, or Finance, AI helps you make data-driven decisions and strengthen your strategy. Choose your focus and discover how AI can accelerate your success!
Locatie: Hogeschool Inholland, Bijdorplaan 15, 2015 CE Haarlem.
Opleiding - Minor data & AI
Soort studenten: derdejaars studenten van de minor Data & AI
Vak: Guest lectures, blok 4
Datum: 21 mei - 13.00 - 16.00 uur
Aantal studenten: 45
Taal: Engels
Masterclass: Unlock Your Business Potential with AI: Masterclass on Strategy Development
Get hands-on with AI tools
Do you want to take your business strategy to the next level with the power of AI?
Whether it's Marketing, Sales, HR, or Finance, AI helps you make data-driven decisions and strengthen your strategy. Choose your focus and discover how AI can accelerate your success!
In collaboration with Inholland, we’re offering a practical, hands-on masterclass where you’ll work directly with at least 6 cutting-edge AI tools. You will learn:
How to use AI tools to develop a strategy (Perplexity, NotebookLM, Grok, ChatGPT, Claude).
How to create presentations and visuals with smart AI solutions (Gamma, Napkin AI).
The impact of AI on the future of work – As AI continues to shape the future of work, it's essential to understand how it will affect jobs, skills, and management.
Whether you are a beginner or have some experience, this session is for everyone! There will be plenty of opportunities to ask questions, and our students will be ready to assist you during the exercises.
Don’t forget to bring your laptop and sign up now to join us in exploring the possibilities of AI!
Program
13.00-13.45 Keynote
13.45-14.00 Break
14.00-14.45 AI & Workflows: Challenge 1
14.45-15.00 Break
15.00-15.45 AI & Presentations: Challenge 2
15.45-16.00 Future of AI in work
Challenge 1: Workflow Strategy Plan
Develop a strategic plan using AI tools.
Perplexity (Research and Data): Collecting data on customers, products, and the market to identify trends and insights.
NotebookLM (Analysis): Analyzing the collected data to recognize patterns and generate strategic insights.
Claude/Grok/ChatGPT(Output): Summarizing findings and formulating strategic recommendations for actionable steps.
Challenge 2: AI for Presentations & Visuals
Create compelling presentations and transform data into powerful visualizations with AI tools (Gamma, Napkin AI).
Challenge examples :
I want to retain talent.
The market has changed. How should I reposition myself?
I want to increase my productivity by 20%.
I want to reduce my costs by 10%.
I want to develop a strategy for HR/Marketing/Finance.
...